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All Posts Categorized: Agency Announcements

Vibrant Brand Personality–and on-air personality!

Published October 16, 2009 by Bill Cokas Comments: 0
Vibrant Brand Personality–and on-air personality!

Several months ago, President/CEO Reid Overcash was asked by “A Pirate’s Life for Me,” an Greenville-based, ECU Alumni-oriented radio show, to share his thoughts on Strategic Insights’ unique approach, Vibrant Brand Personality, or VBP. In the process, he was able to talk about other SI-related matters, our sister company SharedVue and, of course, ECU and…Keep Reading »

Local Cloud Marketing firm relies on Strategic Insights for website, lead gen and social media results

Published July 7, 2009 by Bill Cokas Comments: 0
Local Cloud Marketing firm relies on Strategic Insights for website, lead gen and social media results

The Google statistics are in: more and more people are becoming familiar with the concept of “cloud marketingTM”—hosting marketing resources online where clients can access and control them. And where there’s cloud marketing, there’s SharedVueTM. “Cloud marketing” is a term Raleigh, NC-based SharedVue Marketing Technologies created to describe its software-as-a-service marketing solutions, which are geared…Keep Reading »

All We Had to Do Was Ask.

Published June 19, 2009 by Bill Cokas Comments: 0
All We Had to Do Was Ask.

Marketing is all about building relationships. Between the brand and the consumer. Between one consumer and another, in the form of communities. Between the brand’s “ambassador” and its loyalists. But, first of all, a relationship needs to be forged between the client and the marketer. We’ve been doing this for years and finally decided to…Keep Reading »

Strategic Insights leverages tech expertise to deliver web 2.0 and digital marketing solutions to enterprise companies

Published May 19, 2009 by Bill Cokas Comments: 0
Strategic Insights leverages tech expertise to deliver web 2.0 and digital marketing solutions to enterprise companies

As a brand marketing firm, Strategic Insights has been riding the digital wave since the web’s infancy. Designing and building websites has long been an in-house specialty, while many other marketing companies continue to outsource. The company has created effective and award-winning sites for SaaS-based tech companies, banks, restaurants, retail chains and government agencies. This…Keep Reading »

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