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All Posts Categorized: Brand Marketing Musings

It Looks Great, But is it Usable?

Published September 8, 2010 by Jenn Soloway Comments: 2
It Looks Great, But is it Usable?

There’s no denying, this LED clock design is definitely slick looking But, is the basic function of the clock—you know, to tell time—actually lost in the design? Can you tell what time it is at least as well, or preferably better, than a traditional clock? Or, do you have to think harder to get there?…Keep Reading »

Common problem, uncommon insight.

Published June 15, 2010 by Bill Cokas Comments: 1
Common problem, uncommon insight.

I do some of my best thinking on the run–literally. I do a few miles most every lunch hour and am consistently amazed at the directions my brain takes. It’s not always quality stuff, mind you, and it’s hard to remember it all, but there’s something about being out on the “open road” that releases…Keep Reading »

O…M…G.

Published February 18, 2010 by Bill Cokas Comments: 2
O…M…G.

I’m using a blog to vent about social media. Can you handle the irony? Are you LOL? Perhaps ROFL? You would think that with the rise in computer-based communication over the last 10+ years that people would become better typists, more aware of grammar, more conscious of spelling. After all, in conversation, these things don’t…Keep Reading »

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